Podcast: CultureCast #5 with Leif Edvinsson

In today’s episode of CultureCast, we have a special guest. In 1998, he was awarded the brain of the year title. Bill Gates and Paul McCartney were also nominated that year. He made his career at the Swedish insurance company Skandia where he developed his theories about the hidden value of intellectual capital of Skandia. Let us welcome Leif Edvinsson!

With us, he has shared some insight into the importance of culture and the key role it has in developing learning organizations, collaborative people, and company’s intellectual property.

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